Nescafé Nice Guy
January 16, 2013
New Nescafé TV CF Transforms Lee Byung Hun into a ‘sweet chatter’
The King Gwanghae of Masquerade, Lee Byung-hun has been transformed into a sweet chatter in the new Nescafé TV commercial which will be the second feature for the actor since becoming the advertising model for the coffee brand last September.
Through Lee Byung-hun’s bass voice and sweet eyes shown in the new CF for the No.1 global coffee brand over 75 years, the newly launched ad featured the actor’s cute expressions, playful and naughty look matching the exotic charm of Nescafé.
Following the concept of starting a chatter, Nescafé initiates a pleasant and real conversation between friends whom were busy and too engrossed in electronic devices.
The Nescafé TV ad was posted on Facebook gathering comments from netizens saying “Lee Byung-hun and Nescafé looks good”, “warm feeling” giving a good online response.